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Business & corporate roles in Tokyo scored for foreign professionals — visa sponsorship, Japanese level, salary and fit. Create a matching profile to personalize the ranking.
Business & corporate roles in Tokyo scored for foreign professionals — visa sponsorship, Japanese level, salary and fit. Create a matching profile to personalize the ranking.
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Supports go-to-market strategies, customer acquisition programs, product launches, messaging, presentations, and marketing analysis for Google Play products and features.
The Associate Product Marketing Manager works in Google’s APMM Program and supports priority marketing projects related to Play Marketing. The role assists with go-to-market strategies and campaigns for new products or features, and measures their effectiveness against KPIs.
Responsibilities include supporting customer-acquisition programs through business strategies, messaging, collateral, and events. The role also helps increase customer engagement and evaluates the effectiveness of these programs. It supports the assessment of product and feature improvements against user needs, product readiness for launch, and communication of new developments to users.
The position assists with client and executive narratives and presentations, case studies, and content intended to strengthen engagement with Google’s customers and agency partners. Marketing-related tasks may be carried out within the scope of a larger product or project under the manager’s guidance.
As part of the APMM Program, the person develops a broad range of marketing skills, completes learning and development milestones, attends APMM programming, and contributes to the APMM community. Support is provided by dedicated mentors and senior leaders. The work connects product technology with user needs and requires an understanding of Google’s product ecosystem, technological innovation, and AI tools.
Minimum qualifications include a bachelor’s degree or equivalent practical experience. Experience in marketing, brand management, strategy consulting, an agency, technology, or a related field is required; this experience may come from full-time roles, internships, projects, or academic classes. Preferred qualifications include three years of total full-time work experience, a global mindset, the ability to think across disciplines, industries, cultures, and scenarios, and comfort with ambiguity and being agile. The posting also lists interest in marketing and technology, a solid understanding of Google’s AI tools, strong problem-solving and analytical skills, the ability to understand and develop strategy, and program or project management and communication skills.
The position is located in Tokyo, Japan. English proficiency is required for the role to support global collaboration and communication.
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About Google
Google is a global search, advertising, and cloud company that operates a large engineering office in Shibuya, Tokyo, hiring software engineers in Japan.
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