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About this role
Promotion producer for DeNA's animation business, responsible for advertising and promotion of the TV and theatrical anime titles the company plans and produces. Working with the production committee, creators and diverse partners, the producer drives promotion planning through execution end-to-end to maximize each title's appeal for fans worldwide.
Responsibilities include developing promotion and sales-promotion plans for anime titles (concept design, target selection, roadmap building); planning and driving the resulting initiatives; producing and supervising promotional/creative materials and providing creative direction; designing and running owned media and SNS (including directing agencies and team members); planning and operating hosted and exhibited events; negotiating with TV, magazine and web media and handling PR; and managing the promotion budget (including P/L) and the team. After joining, the hire is expected to be seconded to Shueisha DeNA Projects.
Employment is full-time (正社員), based at DeNA's Shibuya head office (or Shueisha DeNA Projects' Jimbocho office) with remote work possible. The posting is in Japanese.
This is an AI-generated summary of the employer's original posting — details can be incomplete, out of date or simply wrong. Always confirm everything on the official posting before applying.
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