Marketing Manager

SmartBank

Marketing

Digital Mkt

Fintech

SQL

About this role

SmartBank's OneBank household-budget app and Visa prepaid card has passed two million downloads and a team of about 80, and the company is hiring a Marketing Manager to lift awareness and user numbers faster. The aim is to find the most effective ways to win OneBank users, beyond performance advertising alone.

The manager runs advertising placement, including social and performance ads (Instagram, TikTok, Google App Campaigns), search ads and affiliate ads, and directs creative production. They write acquisition performance reports, judge acquisition against lifetime value, reallocate budget between channels, decide overall placement policy and propose acquisition plans to board members. The role also covers SQL data analysis, planning and running influencer marketing, and planning communication design strategy with the product team.

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