As a planner for smartphone games, you will be involved in planning tasks for new or ongoing game development.
About this role
This role sits in ABEMA’s production organization and leads marketing for original variety and reality programs. It is the business-side owner of an individual program, working with a production producer from concept through delivery.
The producer designs communication around business goals, concepts, promotion, and audience prompts; sets episode-level targets and plans; plans and executes publicity; designs promotion inside ABEMA; and manages production progress. The role analyzes market and target-viewer trends, adds marketing to program structure, and leads the process to maximize viewing and revenue.
Applicants need a clear career direction in entertainment, strong interest in ABEMA programs, and marketing fundamentals with business-driving ability. At least two years is required in major-agency marketing or planning, corporate marketing or promotion, entertainment marketing or production, or television/video content business.
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