Mid-level Web Director

This full-time Web Director role is based in Tokyo and supports DX marketing projects for companies in the food, pharmaceutical, and healthcare fields. The work draws on knowledge and assets developed through the nutrition-management app Oishi Kenko and related healthcare services. The team identifies client needs and proposes solutions for patients’ and consumers’ food and healthcare needs rather than handling conventional commissioned projects.

Responsibilities are assigned according to experience and interests. They include planning and directing the production of articles, videos, leaflets and other content; designing and operating customer acquisition linked to advertising and social media; planning and running events such as academic conference exhibitions, cooking classes and online seminars; coordinating clients, medical supervisors and external production companies; measuring results and proposing improvements using GA4 and similar tools; updating content and preparing reports; and defining requirements, specifications and schedules for app production.

Required experience includes planning and directing the production of articles, videos or leaflets, as well as measuring results, proposing improvements and handling operational work with GA4 or similar tools, including content updates and report preparation. Experience as a Web Director at an advertising agency, web production company or operating company is welcomed. Experience with digital planning and production for B2B projects is also welcomed.

The role supports products and initiatives related to food, nutrition and healthcare, including the Oishi Kenko meal-management app, the Kakaris dietary guidance solution for medical institutions, new solutions for health insurance associations, joint clinical research and client solutions such as recipe APIs. The company works with pharmaceutical and food companies and has staff in specialist roles including registered dietitians, engineers and designers.

The posting seeks people who can identify issues independently, make plans and act proactively; collaborate with colleagues in other roles; and maintain an interest in medicine, nutrition and food. The company describes itself as a startup and states that it has 45 members. Remote work and core-time flextime are available, and online interviews are accepted. No salary or language requirement is stated in the posting.