Mid-level Web Director

Oishi Kenko

Healthtech

Digital Mkt

About this role

This full-time Web Director role supports DX marketing projects for food and pharmaceutical clients. Assignments include planning and directing the production of articles, videos, leaflets and other content; designing and operating customer acquisition activities linked to advertising and social media; and planning and managing events such as conference exhibitions, cooking classes and online seminars.

The role also involves coordinating clients, medical supervisors and external production companies, managing schedules, and defining requirements, specifications and progress for app production. Ongoing work includes measuring results with tools such as GA4, proposing improvements, updating content and preparing reports.

Required experience includes content planning and production direction for articles, videos, leaflets or similar materials, as well as measuring effectiveness, proposing improvements and operating related work with tools such as GA4. Experience as a Web Director at an advertising agency, Web production company or operating company is welcome, as is experience planning or producing digital projects for business-to-business clients. The posting also seeks people who independently identify issues, make plans and take action, collaborate across roles, and have an interest in the medical, nutrition or food fields. No education requirement is stated.

The projects are part of a DX marketing consulting business serving companies in the pharmaceutical and food sectors. The company develops the Oishii Kenko nutrition management app for patients and consumers and Kakaris, a dietary guidance solution for medical institutions. Client work has included a medication guidance app for Takeda Pharmaceutical and provision of a recipe API. The Web Director works with client companies and medical supervisors and operates alongside registered dietitians, engineers and designers.

The listing identifies Tokyo as the work location and states that remote work and core-time flextime are available. Online interviews are accepted. The company states that it has about 45 members and operates as a startup. For the first six months after joining, onboarding includes monthly one-on-one lunches with a mentor and regular meetings with the CEO.

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