Game Marketing Specialist

Sanrio

Digital Mkt

Bonus

About this role

Sanrio is hiring a marketer for new game titles and its developing game-marketing organisation. The role defines title strategy, resources and internal approvals while helping solve issues across projects.

Responsibilities include marketing plans, internal and external delivery structures and coordination with the senior marketing manager. Depending on experience and interests, assignments may focus on overseas partner networks, promotional planning or communities involving social channels, influencers and media.

Applicants need leadership of game-service marketing strategy and execution, KPI and budget design, internal negotiation, broad online and offline promotion experience, and understanding of game-service and platform business models. Team management, live-service and console experience, overseas marketing and business-level English are preferred. The location is ThinkPark Tower in Osaki, with telework listed among benefits.

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