Collaborate with management and marketing teams to handle both product and corporate public relations, including content planning and media relations.
About this role
Wovn Technologies, founded in 2014, makes WOVN.io, a SaaS that turns websites and apps into up to 45 languages and automates multilingual site operation for more than 18,000 sites, mostly at large companies. The Marketing role leads marketing aimed at large enterprises, designing and maximising the first contact with future customers across several areas from strategy to execution.
The areas are offline marketing (planning and running the company's own conferences and exhibiting at outside ones), web marketing (lead-generation ad strategy, SEO, KPI design for the service site and owned media, CRM-based analysis), content marketing (articles, user interviews, PR strategy) and customer marketing (nurturing existing customers, running the user community, user events).
Applicants need roughly three or more years of business-to-business marketing, experience leading marketing from strategy through execution to analysis and improvement, data-based planning and review skills, and experience using CRM or sales tools such as Salesforce. Enterprise SaaS marketing experience is preferred. The company values learning general theory and adapting it to reality, building mechanisms, and getting hands-on in the field.
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