Own discovery through release and adoption for ad-fraud and digital trust products, using customer insight, metrics, SQL/BigQuery and AI tools to guide delivery.
About this role
The PR Specialist joins Spider Labs’ PR team to communicate the value of its business and technology through media coverage. The role centers on domestic PR, finding news angles in research, customer challenges and company initiatives and building ongoing media relationships. Responsibilities include pitching story ideas, coordinating interviews, and planning, writing and distributing releases on products, research and customer cases. The specialist gathers information from development, sales and marketing, shapes technical topics into clear stories, monitors industry trends and media coverage, and proposes themes and outlets. The role also manages corporate posts on X, Facebook and LinkedIn, assesses audience fit and message delivery, and uses AI to organize information, prepare draft copy and compile coverage data, with accuracy checks and workflow improvement. Applicants need at least three years of PR experience at a company or PR/advertising agency, plus practical media-relations experience, press-release writing experience, and experience planning and operating corporate social media accounts.
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