Develop marketing strategies and proposals for clients, focusing on maximizing customer satisfaction through innovative solutions.
About this role
Yomite, a CARTA HOLDINGS subsidiary founded in 2018, makes and sells consumer products by mail order, including a deodorant cream with more than two million units sold and a home herbal-peeling product, and is aiming to grow its sales substantially. The Art Director / Designer is a playing art director who creates the visuals that carry product value to customers.
Duties include designing packaging, product landing pages, inserts, promotional items, ad banners, social-media ads and article landing pages, building visuals that fit the appeal, target and medium, coordinating with marketers, product planners and outside partners, keeping design quality consistent with the brand tone, and using generative AI for rough drafts, materials and faster production. Designers see how their work changes ad results and landing-page performance, and later own a brand while working with marketers.
Applicants need three or more years of practical design with Photoshop and Illustrator, experience producing ads, landing pages, promotional material and social creative, and the ability to turn a purpose and appeal into design; a portfolio is required. Basic HTML and CSS, packaging design and video or motion graphics are preferred.
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