Lead full-funnel digital marketing for BASE’s online-shop service, covering acquisition strategy, paid ads, SEO, content, social media, CRM, research, analytics, and partner direction.
About this role
This role sits within the FP&A team and supports corporate management across an integrated group of e-commerce, payments, and financial services businesses. The position focuses on shaping the group’s management roadmap and using finance to support business decisions.
The work includes preparing and operating budgets and medium-term plans, analyzing financial data, KPIs, markets, industries, and competitors, identifying management issues, proposing improvements, and reporting findings to executives. Depending on skills and interests, the role may also cover M&A and investment reviews, cash management, bank negotiations, and investor relations, including equity stories, disclosure materials, and investor meetings. SQL, Python, and GAS are mentioned for data extraction and analysis.
Applicants must have at least three years of experience preparing medium-term management plans or budgets and conducting financial analysis at an operating company, or advising on M&A or corporate turnarounds in investment banking or FAS. The posting also requires accounting knowledge at approximately the level of Bookkeeping Grade 3 or higher and experience independently proposing and driving management improvements based on financial and business-environment analysis.
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