Develop marketing strategies and proposals for clients, focusing on maximizing customer satisfaction through innovative solutions.
About this role
CARTA ZERO, formed in 2025 by merging three CARTA group marketing companies, runs a marketing and media business for national clients. The Growth Hacker in its Ad Media Department leads the launch and growth of new media in the D2C and YMYL categories, such as comparison sites and article landing pages that win new accounts and cross-sell to existing ones.
The work runs from market, competitor and user research, through positioning and concept planning and the planning and production direction of new media and articles, to improvement based on ad delivery data (conversion rate, cost per acquisition) and heatmaps, fast A/B testing cycles, and projects with designers, writers and sales staff. Career paths lead to media-growth specialist, group leader and department head.
Applicants need three or more years of performance marketing at a media operator, a business company or an ad agency, experience planning, producing and continuously improving ad-driven media, article or landing pages, and experience combining quantitative and qualitative analysis. Results in competitive markets such as finance, recruitment or insurance, copywriting, LPO or CRO and BI dashboards are preferred.
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