Drive AI-focused business development for manufacturing clients by identifying future challenges, designing transformation solutions, managing cross-functional projects, and scaling successful approaches.
About this role
The position is the first marketing role in PKSHA’s AI Solution business, which provides customer-specific AI solutions to large enterprises. It builds the account-based marketing function and works with BizDev and engineering teams to support solution sales.
The manager plans ABM for two or three leading companies in industries such as finance, mobility, and manufacturing; creates personalized campaigns; engages C-suite and other decision makers; runs executive events, roundtables, and webinars; and measures ROI and lead generation. Named solution technologies include natural-language processing, image recognition, and predictive models.
Applicants need experience leading B2B ABM for large companies, approaching executive decision makers, making strategic proposals, and creating opportunities in IT/SaaS, consulting, or DX-support businesses. They also need substantial experience with networking initiatives such as CxO events or industry conferences, personalized enterprise approaches, and learning and applying AI algorithms and business models.
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