Sales Planning and Promotion

The role plans and advances sales for dely's Recipe Challenge business, using the assets of the Kurashiru platform. The position combines proposal sales with planning how advertising inventory should be packaged, priced and sold to maximize business revenue and profit.

Responsibilities include designing promotional and internal campaigns from the ground up. This covers combinations of advertising placements, reward structures and implementation periods, with the goal of increasing referrals and revenue. The role also coordinates product, editorial and marketing departments to move plans into execution.

The person will propose expansion of existing advertising placements and new products, including hypotheses about which placements would make proposals successful, and will present those ideas to the product team. The role also conducts proposals and negotiations with ASPs, agencies and advertisers, including budget and fixed-cost negotiations. Discussions are expected to examine budget structures, decision-making processes and performance levels on other media.

The position manages numerical information such as unit prices, conversions and revenue, and performs budget-versus-actual management. It also prepares information needed by business leaders and directors, including revenue impact, potential of other media and growth rates, to support internal decisions and move opportunities forward.

Advertising, affiliate and ASP industry experience is not required. The posting emphasizes the ability to understand numerical structures and involve internal and external stakeholders to advance plans. Experience in face-to-face or field sales can be applied to negotiation and numerical management. The role is based in Minato, Tokyo.