Responsible for expanding sales channels for insurance products, including planning and managing KPIs with various Rakuten Group companies.
About this role
Media Promotion Section, Marketing Strategy HQ at Rakuten Insurance Planning, which runs web marketing for the Rakuten insurance group (Rakuten Life, Rakuten General, Rakuten Pet Insurance). Drive customer acquisition and sales promotion end to end using Rakuten's 100M+ member base and 1st-party data: run data-driven marketing, coordinate across 20+ Rakuten services, participate in product development, and manage large (tens-of-millions-scale) budgets with KPI design, analysis and improvement cycles. Insurance/finance knowledge not required. Tokyo.
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