Regional Marketing Manager

About this role

The Regional Marketing Manager will define, develop and execute marketing strategies and plans for Bloomberg products and solutions in Japan. The work is intended to build awareness, generate qualified leads, nurture relationships with prospects and existing clients, and support commercial results through an integrated, data-driven approach.

Day-to-day responsibilities include identifying marketing priorities with business partners, connecting plans to business goals, and taking campaigns from strategic planning through implementation and results tracking. The role includes using knowledge of market nuances to shape campaigns, coordinating events and digital programs, managing multiple requests, prioritizing an independent workload, measuring KPIs and return on investment, and remaining accountable for program outcomes. Marketing activities must be aligned with the Bloomberg brand and delivered effectively within a matrix organization.

The role works with Sales, Product teams, Market Specialists, External Relations and other business partners. It also coordinates with internal content, digital, creative and events teams, external agencies, and marketing managers across APAC and globally. Sharing effective practices, optimizing campaigns and maintaining alignment with the global marketing strategy while reflecting local and regional differences are part of the work.

Applicants must have at least eight years of B2B marketing experience in financial services, including recent hands-on experience planning and delivering campaigns in Japan for a global organization. Regional or global marketing experience is preferred. Required capabilities include developing marketing strategies and plans, delivering integrated campaigns end to end, understanding financial organization types such as banks, hedge funds and asset managers, and understanding relevant participants including traders, analysts and portfolio managers.

The posting also requires strong analytical skills with a data-driven approach to marketing, effective communication and stakeholder management, project management, problem-solving, adaptability and resourcefulness. It asks for demonstrated career growth within an organization, fluency in written and spoken Japanese and English, and a university degree or equivalent. An entrepreneurial mindset, the ability to learn a new market or audience, cross-functional influence and collaboration, and a solutions-oriented approach are listed as desirable qualities.

The listed location is Tokyo. The role operates with regional and global marketing teams. No salary, working hours, employment type, remote-work arrangement or visa sponsorship commitment is specified in the posting.