Senior Digital Marketing Consultant

PLAID

Marketing

Digital Mkt

Consulting

About this role

This senior consultant is part of PLAID’s digital marketing business using KARTE, a CX platform with first-party customer data. The role works with major clients and leads projects that connect advertising with outcomes such as LTV and ROI.

Work includes digital marketing strategy, client discovery, KPI and communication planning, media and targeting design, ad-account setup and operation, copy and creative direction, landing pages, SNS marketing, CRM, data-platform construction, visualization, and analysis. The consultant reports results, proposes improvements, and manages team quality and training. Named tools and channels include GA4, Google, Yahoo!, Microsoft, Meta, LINE, X, TVer, YouTube, and Amazon Prime Video.

Applicants need experience with the required monthly advertising-spend level, at least two types of advertising, client-facing project leadership beyond routine ad operations or analysis, five or more years at a digital advertising agency, and data analysis using GA4 or similar tools, including BI reporting construction.

This is an AI-generated summary of the employer's original posting — details can be incomplete, out of date or simply wrong. Always confirm everything on the official posting before applying.