Lead inside-sales planning and operations for freee’s SaaS products, develop team members, manage hiring and performance, and improve customer handoffs with marketing and field sales.
About this role
This role leads the design, planning, execution and improvement of marketing strategies using AI. Responsibilities include optimizing new-customer acquisition for small businesses, improving lifetime value among existing customers, and taking AI initiatives from planning and proof of concept through validation and operational adoption.
The role will establish a specialist marketing team from the ground up. It includes defining the skills needed by the organization, recruiting team members, selecting tools in coordination with the internal data platform, and leading implementation planning. The position also manages project budgets and resources with the goal of maximizing return on investment.
The successful candidate has at least five years of marketing experience, including strategy planning and execution during the growth phase of a B2B SaaS or web-service business. Experience planning segment-specific strategies or personalization, and developing and executing initiatives based on product and target-customer insights, is required. The posting also seeks relevant AI experience, such as leading AI projects at an advertising agency or marketing agency, operating platforms using AI technologies including machine learning or data-analysis tools, proposing AI solutions and introducing them into companies, or launching and leading an AI-related new business.
The role requires practical understanding of both marketing and AI technology, the ability to develop and execute initiatives from a client or customer perspective, and an interest in data-driven marketing. Experience in marketing or business development at a B2B SaaS or IT-services company, collaboration with data-analysis or software-development teams, leadership of large projects or a record of advertising awards, and experience introducing AI tools such as machine learning, data automation or personalization systems are listed as advantages.
The position supports marketing transformation for a company providing integrated cloud software centered on accounting, human resources and labor management, sales management and related services for small businesses and individuals. The new team will work across the organization with the data-platform team and AI Lab. The job is a full-time mid-career position in Tokyo, and online interviews are available.
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