CX Strategist

The CX Strategist joins Yappli’s DX Solutions team, a small group responsible for helping clients address business and marketing challenges through customer-experience strategy. The role covers the broader experience created across multiple customer touchpoints, rather than a single product, including apps, websites, LINE, and CRM. It works with Yappli, Yappli WebX, Yappli MiniApp, and external tools to shape solutions that support client business growth.

The work begins with understanding a client’s business and customer issues, then designing a CX strategy and experience concept. The strategist plans cross-channel experiences, develops DX strategies and solution proposals with sales and internal teams, leads planning and presentations during competitive bids, and supports requirements definition, project planning, delivery, and post-release onboarding. The posting specifically references apps, LINE, Web, CRM, MA, CDP, and membership platforms.

Applicants must have experience planning or developing strategy in marketing or CX, together with experience designing or improving customer experiences. Experience in advertising agencies, consulting firms, production companies, or operating businesses is accepted. Additional consulting, executive-level coordination, or data-driven marketing experience is described as welcome rather than required.