Manage overseas licensing for manga content by coordinating new-business sales, publisher proposals, permission documents, contract checks, and supervision of translated publications and promotional items.
About this role
This role plans, operates, analyzes, and improves digital advertising for game applications, including Google Ads. Responsibilities include developing strategies to achieve objectives such as installs and in-app purchases, identifying and resolving issues, interviewing assigned project teams, analyzing results, and preparing reports.
The position also handles integrations between advertising platforms, advertising-effect measurement SDKs, and applications. It includes communication with media partners about current information, orders, ad submissions, campaign pauses, and support inquiries when advertisements fail review. The role manages advertising budgets and progress and responds to problems during campaign operations.
Applicants must have at least three years of practical experience operating and optimizing performance-based digital advertising for smartphone applications, particularly Google Ads. Experience with game applications is the highest priority, followed by electronic comics, animation, and other entertainment fields; application advertising experience is required at minimum. Knowledge of app marketing metrics such as CPI and ROAS is required, as are practical skills with standard Office software including Word, Excel, and PowerPoint. Excel pivot tables are mandatory.
Preferred experience includes working on IP-based projects; operating digital advertising with monthly budgets in the tens of millions of yen; using data aggregation and analysis tools such as Google Analytics and Excel; planning and executing performance analysis and improvement measures; and planning, proposing, or improving static and video advertising creative. Experience with game-app advertising from pre-registration through the period immediately after launch, overseas digital advertising planning and operations, and using English at work is also welcomed. Strong interest in and regular play of console or mobile games is preferred, including the ability to apply understanding of game appeal and user psychology to advertising measures.
The position is based in Shibuya, Tokyo, at the Shibuya Sakura Stage SHIBUYA Tower. It is a contract position. Applicants should include the titles of games they have played on consoles and mobile devices in their application documents.
This is an AI-generated summary of the employer's original posting — details can be incomplete, out of date or simply wrong. Always confirm everything on the official posting before applying.
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