Launch Manager

Netflix

Project Mgr

Marketing

Agile

About this role

The Launch Manager coordinates title and merchandising campaigns from planning through launch, translating business and consumer objectives into decisions on how content is positioned, presented and packaged on the platform. The role aligns Content, Marketing and other partners on priorities, dependencies and decisions, and owns launch quality across a slate. Work includes developing merchandising and promotional strategies, using data to improve content discovery and member experience, coordinating creative assets and timelines, and evaluating requests against impact, risk, dependencies and opportunity cost. The manager troubleshoots bottlenecks, identifies recurring risks and root causes, communicates trade-offs, and escalates title-level issues. Applicants need 5–7 years of project management experience in a fast-paced, agile environment; demonstrated ability to translate business and consumer objectives into product strategy; strong communication, relationship-management and expectation-setting skills; and a record of accountability and effective stakeholder collaboration.

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