Lead inside-sales planning and operations for freee’s SaaS products, develop team members, manage hiring and performance, and improve customer handoffs with marketing and field sales.
About this role
This full-time, mid-level Product Marketing Manager role is based in Tokyo and supports freee’s products for individual business owners, freelancers, and small businesses. The role focuses on creating new value and expanding market share in the individual business and freelancer segment. The manager works with product managers and business teams across initiatives ranging from 0-to-1 creation to scaling products from 1-to-10 and 10-to-100.
Day-to-day responsibilities include researching and identifying user problems, designing strategies, developing business models and business plans for products, and creating messaging and adoption stories. The role also involves planning marketing initiatives that encourage product use, establishing and operating a growth-focused PDCA process, analyzing results, coordinating with related internal organizations, and managing projects with internal and external stakeholders.
Required experience includes driving the planning of web services or applications, or launching new businesses, at an IT or web-related company. Candidates must also have project management experience for planning new services in an IT or web-related company, as well as experience improving a product through marketing activities. The posting asks for proactive, cross-functional communication that brings multiple organizations and stakeholders together. It also states that candidates should identify with the company’s mission, vision, and “Maji Value” concept.
Preferred experience includes business planning or financial planning, proposing and executing new businesses, planning and executing marketing strategies, and collaborating with internal or external developers to promote service development and growth.
The product context is freee’s integrated cloud software for small businesses and individuals, including accounting, human resources and labor management, sales management, tax filing, and electronic signature products. The position is part of a small unit where the posting describes possible career paths such as business development specialist, Product Manager, business planning, or business responsibility. The organization states that discussions are conducted on an equal basis regardless of seniority and that stretch assignments, goal setting, and feedback are used to support employee development. Online interviews are available.
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