Project Innovation Manager

This role works closely with enterprise clients on complex business and management challenges that cannot be solved by a single product. The work spans data, products, and organizational change, including company-wide data use, marketing-platform redesign, digital transformation, and business transformation. Projects are described as open-ended initiatives where the appropriate solution is developed with the client rather than selected from a standard package.

The manager discusses issues with executives and business leaders, helps define the underlying challenges, brings together multiple stakeholders, and drives each project through to measurable results. The main area of responsibility may be project management, systems architecture, consulting, or a combination of these disciplines. The role uses the KARTE customer-experience platform and related technology to lead client engagements.

A core responsibility is developing data strategies and overall designs linked to business growth. This includes considering first-party data use, customer data platform construction, customer acquisition through nurturing, integration of offline data, and the use of AI. The role also organizes and designs technical requirements centered on KARTE, works with engineers and external partners to advance implementation, and remains involved beyond strategy through delivery.

Project management covers the full process from requirements definition to release and post-release effectiveness checks using a PDCA cycle. The manager serves as a hub among clients, internal members, and external partners. The role also connects marketing-platform development, advertising acquisition, and nurturing initiatives into a single solution rather than treating them as separate activities.

The projects involve large companies and include diverse engagements lasting from several weeks to several months. The posting describes many large-scale business-to-consumer projects in which initiatives may reach from hundreds of thousands to tens of millions of consumers. KARTE is described as a PaaS that can be combined across channels to design customer experiences. The work includes implementation and improvement with clients, and may allow people with backend experience to work in areas closer to end users, such as UI/UX and loyalty programs.

The workplace is the head office at GINZA SIX 10F, 6-10-1 Ginza, Chuo-ku, Tokyo 104-0061, with the company-designated locations also applicable. The working style is hybrid, combining office attendance and remote work. The company may request a certain number of office days depending on the company and team situation; the business side currently generally attends the office three days per week.