Sales Marketer

The Sales Marketer will own planning and execution in product marketing, with responsibility for generating leads and creating sales opportunities in the enterprise segment. The role is part of the Sales Marketing Department within the Marketing and Communications Division and is positioned as a core member supporting business growth for the logistics SaaS product MOVO.

Day-to-day responsibilities include planning and directing seminars and events, planning and producing content such as white papers, developing lead-nurturing programs using marketing automation tools, and improving conversion rates on websites and landing pages. The role will define and break down KPIs across marketing initiatives, identify underlying issues, and plan and implement improvements.

The position works with inside sales, sales, product, and customer success teams to improve marketing effectiveness. It also includes using AI tools for content generation, analysis, and reporting, as well as improving and systematizing workflows.

The posting seeks a professional with a proven track record and strong expertise in B2B marketing. The person is expected to independently design tactics toward monthly KPI achievement and drive initiatives from planning through delivery. Specific tools, education requirements, and years of experience are not stated.

The role is intended for someone who can select approaches according to the business challenge rather than relying on a single method. Initial responsibilities focus on tactical and operational execution and accountability for results, with potential to expand into strategy development according to the individual's interests.

The work location is the Tokyo headquarters at G-BASE Tamachi 4F, 5-29-11 Shiba, Minato-ku, Tokyo, or another company-designated location such as home. The scope of location may change to the headquarters or a place designated by the company, and the scope of duties may change to duties designated by the company.