Marketing Manager

Visa

Marketing

GenAI

Enterprise

About this role

The Marketing Manager is part of the Consumer and Experiential Marketing team, developing integrated programs for consumer engagement, business growth and client value. The role turns product, client and partner goals into propositions and campaigns, using sponsorships, partner assets and the VOX engagement platform. The manager leads programs from planning to execution, aligning stakeholders, agencies and partners and managing timelines, risks, approvals and deliverables. Work includes creative, media, digital, event and promotional campaigns, budget forecasting, KPI setting and performance-led optimization. The role also applies automation and generative AI to improve marketing operations. Applicants need 7+ years in a multinational or similarly complex organization, including substantial integrated marketing, cross-functional program, partner marketing or agency management experience. Required strengths include end-to-end campaign leadership, stakeholder influence, consumer and commercial judgment, budget management, and a bachelor’s degree or equivalent practical experience.

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