Web Analyst

Cygames

SQL

Marketing

SEO

Gaming

About this role

This role analyzes user experience and business outcomes for an account service, game-title promotional websites, and corporate websites operated by the company. Day-to-day work includes examining access conditions and user behavior with GA and other web analytics tools, identifying problems from data, forming hypotheses, documenting findings, and presenting improvement proposals to the responsible teams.

Responsibilities include designing and implementing the introduction of access-analysis and optimization tools, preparing reports and proposals, and planning and carrying out improvement initiatives.

Required experience includes practical use of access-analysis tools such as GA and GTM; finding issues from website access data and making improvement proposals; and basic knowledge of web marketing, including SEO, SEM, and UI/UX. Candidates must also have experience using BI tools such as Looker Studio and PowerPoint for reporting, planning improvements based on numerical data, and implementing those plans. The role requires data aggregation and analysis skills using Excel or Google Sheets, along with the ability to communicate smoothly with stakeholders and advance collaborative work.

Preferred qualifications include experience deploying and optimizing web services outside Japan; knowledge of GDPR and CMP tools; experience managing progress while involving stakeholders toward a defined objective; experience introducing design systems or optimizing UI/UX; qualitative research experience such as customer-journey analysis and user interviews; experience configuring and operating Google Tag Manager; experience optimizing large-scale websites; and experience extracting and processing data with SQL. The profile also values people who enjoy games, work with responsibility, respond openly to matters, act flexibly, and communicate effectively with related departments. Employment is full-time and regular.

Work locations are the Shibuya and Aobadai offices in Tokyo. Both locations are generally non-smoking indoors, with dedicated rooms for heated tobacco products. Side jobs are prohibited.

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