Lead corporate planning and management across GENIEE and JAPAN AI, designing budgets and KPIs, supporting executive decisions, driving cross-company projects, and managing the planning team.
About this role
Geniee's ad platform business, which offers the supply-side platform GENIEE SSP and the demand-side platforms GENIEE DSP and DOOH, is hiring a Marketing leader candidate. The person works across several advertising products on lead generation, deal creation and awareness for business growth, with duties set based on the person's experience and strengths, together with a team of five under the manager.
The main work is directing improvements to owned media and product sites, planning and running attraction through social media and email, executing AI-search and SEO strategy, running web advertising, optimising return on ad spend through landing-page and conversion work, analysing across channels with GA4, Search Console, CRM and automation tools, running exhibition strategy from stand content and demonstrations to on-the-day operation, and planning webinars, seminars and conferences, including events with partners, with KPIs and reporting.
Applicants need practical experience in B2B marketing and the ability to move measures forward with people inside and outside the company. Experience with SEO, advertising operation, GA4 analysis, event planning and ad-tech knowledge is preferred.
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