Lead inside-sales planning and operations for freee’s SaaS products, develop team members, manage hiring and performance, and improve customer handoffs with marketing and field sales.
About this role
This full-time B2B marketing role drives cross-company marketing for freee’s business. The work focuses on identifying business issues, developing marketing strategies and tactics, planning and operating initiatives based on analysis and hypotheses, and executing the resulting programs.
The marketer defines target segments with specific customer needs and pain points, then plans and runs campaigns designed to maximize the path from the initial customer contact through acquisition. The role extends beyond promotional planning. It can also involve planning and delivering content, front-end services, and operating schemes intended to improve business results, including work with a business-development element.
The role is intended for a person who has already contributed substantially to business growth through marketing and wants to create a larger business impact. The standard marketing process includes identifying business issues, setting the target, message, and approach, and planning and implementing initiatives. Existing methods are not treated as the only option when pursuing growth.
Required qualifications include at least three years of cross-channel marketing experience at an operating company. Candidates must be able to identify fundamental issues without being limited by surface-level symptoms. The role also requires the ability to communicate smoothly with colleagues, other departments, and partner companies, and to involve others while working collaboratively with them.
Experience in B2B marketing, marketing SaaS products, launching a new business or organization on the business side, and managing a team is welcomed. Business-development experience is not required. The posting states that the assigned duties may change depending on the company’s business situation and the individual’s suitability.
The marketing organization supports products for small businesses and individuals, including accounting, human resources and labor management, sales management, tax filing, and electronic signatures. The products are provided as an integrated cloud software platform, with external solutions connected through APIs where additional functions are needed. The position is listed in Tokyo, and online interviews are available.
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