Manage product development in the legal domain, focusing on user needs and market trends.
About this role
Money Forward seeks a Web Director / Marketer in its cross-functional marketing division to grow 'Money Forward Cloud' (back-office SaaS for businesses) by maximizing web lead acquisition. Work: analysis and growth hacking, new-page production and direction to drive growth; cross-company digital-marketing promotion and agency coordination from a whole-company view; and broad digital-marketing responsibilities from strategy through execution and validation, managing tens-of-billions-yen annual ad budgets across diverse products (notably HR and legal SaaS). Required: 3+ years of web direction experience; smooth stakeholder communication and negotiation. Preferred: marketing planning/execution (B2C or B2B); web promotion (web ads, SEO) knowledge/experience; large-site or multi-project production direction; systematizing operations for results; B2B marketing knowledge; back-office/product domain knowledge. Full-time, salary 6–10M JPY/yr, flextime, hybrid (2+ office days/week), based in Tamachi, Minato-ku, Tokyo.
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