Senior Product Marketer

Loglass

Marketing

Digital Mkt

Content Mkt

About this role

This senior product marketing role contributes to Loglass business growth through marketing. Depending on experience, the position covers product marketing, digital marketing, offline marketing, event marketing, and content marketing. Early management responsibility may also be assigned.

Product marketing responsibilities include analyzing markets and competitors, selecting taglines and key messages, and designing customer communications across departments and stages of the funnel. Digital marketing work includes web direction, media planning, and operation of digital advertising. Offline marketing includes developing annual exhibition plans, negotiating with stakeholders, designing booths, and directing the production of materials.

Event marketing covers planning and operating online seminars and offline events, including event planning, attendance generation, sponsor selection, and project management. Content marketing involves producing materials that help users understand the product, such as implementation and usage case studies, white papers, and event reports.

Required qualifications are experience developing and executing marketing strategies and experience managing projects that involve many internal and external stakeholders. Candidates are also expected to support the company mission and values. Preferred experience includes practical marketing experience at a B2B SaaS company, planning, collecting, and analyzing effectiveness measurements, and managing a team with responsibility for hiring, development, and evaluation.

The product context is Loglass 経営管理, a cloud management system that collects, integrates, and centrally manages financial figures and KPI budgets, forecasts, and actual results to support advanced analysis. The company began providing the product in 2020 and has expanded to five products and services since 2023. The marketing organization, established in 2021, works across online and offline channels, including search and display advertising, more than 30 annual exhibitions, company events, and mass marketing such as television commercials.

This is a full-time permanent position with an indefinite contract. The probationary period is three months and may extend to six months.

Work from home is available.

This is an AI-generated summary of the employer's original posting — details can be incomplete, out of date or simply wrong. Always confirm everything on the official posting before applying.